# Tracking Hippo

> Tracking Hippo is an EU-hosted, managed server-side Google Tag Manager (sGTM) hosting service with flat pay-as-you-go pricing, built for agencies and privacy-conscious businesses.

Key facts:
- Pricing: €15 per container per month, billed per started day (about €0.50 per container per started day). No tiers, no hidden fees. 10 million requests included per container per calendar month, then €10 per additional started million. VAT excluded.
- Billing: prepaid balance — add funds (or enable auto-recharge) and daily container charges are deducted from your balance.
- Free trial: €10 free trial credit, no credit card required.
- Hosting: 100% EU-based infrastructure (GDPR-friendly, EU data residency).
- Setup: deploy a Google Tag Manager server container in minutes — paste your GTM Container Config, add a custom tracking domain (CNAME), done. No Google Cloud knowledge needed.
- Use cases: GA4 server-side tracking, Meta Conversions API, TikTok Events API, first-party data collection, ad-blocker-resistant analytics.
- Built for: marketing agencies (multi-client workspaces), e-commerce, WordPress/WooCommerce sites, and custom websites.
- Company: operated by FrontLetter BV, Roeselare, Belgium. Enterprise number 0694.877.811; VAT number BE0694.877.811. Founded 2024.
- Website available in 13 languages: English, Spanish, German, French, Italian, Portuguese, Polish, Dutch, Ukrainian, Swedish, Danish, Norwegian, Finnish.

## Product

- [Home](https://trackinghippo.io/): What Tracking Hippo does and why server-side tracking matters
- [Pricing](https://trackinghippo.io/pricing): €15/container/month flat pricing, €10 free trial credit
- [Benefits](https://trackinghippo.io/benefits): Accuracy, privacy, and performance benefits of server-side tracking
- [For Agencies](https://trackinghippo.io/for-agencies): Multi-client workspace management for marketing agencies
- [For WordPress](https://trackinghippo.io/for-wordpress): Server-side tracking for WordPress and WooCommerce via GTM4WP
- [For Custom Websites](https://trackinghippo.io/for-custom-websites): Integration guide for custom-built websites
- [Hosting Comparison](https://trackinghippo.io/server-side-gtm-hosting-comparison): Managed Tracking Hippo hosting compared with self-hosted Google Cloud and other providers
- [European Cluster Locations](https://trackinghippo.io/clusters): Live EU hosting clusters and announced upcoming regions
- [Amsterdam Cluster](https://trackinghippo.io/clusters/amsterdam): Managed sGTM hosting for Benelux, the UK, and Western Europe
- [Madrid Cluster](https://trackinghippo.io/clusters/madrid): Managed sGTM hosting for Spain, Portugal, and Southern Europe
- [Contact](https://trackinghippo.io/contact): Support and sales contact

## Guides

- [Safari 27 and Server-Side Tracking](https://trackinghippo.io/blog/safari-27-server-side-tracking): How stricter Safari privacy controls affect client-side measurement and where server-side GTM helps
- [What is Server-Side Google Tag Manager?](https://trackinghippo.io/blog/what-is-server-side-gtm): Beginner's guide to sGTM, how it differs from web GTM, and when to use it
- [Create and Host a Server-Side GTM Container](https://trackinghippo.io/blog/getting-started-sgtm-tracking-hippo): Step-by-step setup of an sGTM container on Tracking Hippo
- [GA4 Server-Side Tracking Setup](https://trackinghippo.io/blog/setup-ga4-server-side-tracking): Complete GA4 server-side implementation guide
- [Meta Conversion API Tutorial](https://trackinghippo.io/blog/meta-conversion-api-tutorial): Implement Meta CAPI with sGTM for better ad performance
- [TikTok Server-Side Tracking Guide](https://trackinghippo.io/blog/tiktok-server-side-tagging-sgtm-guide): TikTok Events API setup with event deduplication
- [Why Server-Side Tracking is the Future](https://trackinghippo.io/blog/benefits-server-side-tracking): Advantages over client-side tracking

## Optional

- [Privacy Policy](https://trackinghippo.io/privacy)
- [Terms of Service](https://trackinghippo.io/terms)
- [Fair Usage Policy](https://trackinghippo.io/fair-usage-policy)
- [Data Processing Agreement](https://trackinghippo.io/data-processing-agreement)